Inclusivity can never work as an afterthought – it has to be built into the core of packaging design from the very start. That’s why many are taking a holistic approach and adding value via inclusive ...

In recent years, the importance of accessibility and inclusivity in packaging design has gained significant attention from manufacturers, retailers, and consumers alike. Packaging that is easy to open ...

From Xbox to Surface, Kevin Marshall shares how Microsoft rethought packaging accessibility and why unboxing experiences can either empower users or quietly shut them out. For many gamers, the ...

The findings from the PRS In Vivo Sensory Room suggest that inclusive design is no longer a niche CSR initiative; it is a fundamental driver of shopper confidence. For many consumers, packaging is a ...

Herbal Essences is embarking on a new inclusivity initiative meant to help people with visual impairment. The Procter & Gamble-owned hair-care brand has unveiled today a new bottle design for all of ...

Unless you're visually impaired, you may have never considered the difficulties of showering without being able to see. Procter and Gamble employee Sam Latif, who is visually impaired, however, ...